Domain
Name Categories
Grouping
domain names for valuation purposes
should be done intelligently. Consider,
for example, a few four-character
dot-com domain names: pets.com,
xyzz.com, cnbc.com, and nova.com.
They cannot all be lumped into a
generic group of four-character
domain names. Pets.com is that of
a liquidated company;
xyzz.com is not a recognizable name
or abbreviation; CNBC is
a well-known trademark; nova means “no go” in Spanish,
which would have a negative connotation
in Spanish-speaking countries.
Thus,
taking the average sale price of four-character
dot-com domain names does not yield
an accurate price of any four-character
domain name. Careful sub-grouping
within such a classification is necessary.
Alex
Tajirian, President & CEO
DomainMart
|
Opinion